Beware of face cream reviews that are stuffed with synonyms for beautiful. A face cream
review that has "adjective overload" is also a red flag indicating a lack of clinical evidence.
Let the reader/buyer beware. Learn to read critically. Major brands spend major bucks and time
choosing just the right buzzwords to entice unsuspecting customers to buy their pretty packages.
Don’t be fooled by merchandising. Stick to essential facts and clinically proven results.
Here are some "words" to look for and pay attention to:
Cell, renewal, antioxidant, natural, vitamin, olive, hyaluronic, kelp, preservative-free and a
particular favorite, guarantee. These are specific and concrete words with definite meaning. They
are not cosmetic fluff. In many cases, the words you will be looking for in a face cream review
indicate actual ingredients formulated to target the three main causes of skin aging:
1. loss of collagen, 2. lowering of hyaluronic acid levels, and 3. oxidation by free
radicals.
These sneaky, silent and subversive processes are the culprits that cause wrinkles, sags, bags
and dull skin. They are the enemies of smooth, supple youthful skin. You want products to fight them
ferociously while protecting and nourishing your sensitive facial skin. The work of a face cream is
to take care of your face, to make a visible improvement and never, ever to cause damage. Provide
your skin with the proper nutrients and you’ll wonder why you didn’t start sooner.
As you research and learn about facial fluid replacement by reading face cream reviews, you will
also learn about chemistry, biology and physics. These natural sciences can explain much of what
happens to our skin over time through the actions of environmental forces such as sunlight, gravity
and metabolic processes. Our environment is the source of many destructive forces arrayed against
the good health of our delicate skin. Where you work or how you play also comes into the equation
when choosing a facial cleansing and moisturizer regimen.
Repairing Skin Damage
If you are into extreme sports or spend time in over dry airplane cabin air you will need to be
looking into face cream reviews that highlight active ingredients to deal with the specific
biochemical pathways to protect and repair damage from these two common sources of distress. Men
will need special care for reducing prostaglandin production a major cause of inflammation and
redness. Pretty packages and lovely labels are of no use in the fight against the free radicals that
cause oxidation and premature aging.
Synthetic Ingredients, Toxins & Preservatives
Those with sensitive skin must be vigilant to the many synthetic ingredients, toxins and
preservatives that can be passengers in cosmetics that are not rigorously tested for allergens. Scan
each face cream review to identify products with special attention to natural, organic or
non-allergenic ingredients. Cutting edge science doesn’t mean synthetic compounds.
Skin Cell Renewal
Another beneficial quality to seek out in a facial product is stimulation of the natural
biological systems for producing collagen and elastin. New clinical tests are revealing that cell
rejuvenation is key to providing a long term supply of health young cells to the outer layer of your
skin. Not all skin creams can do this.
Best Skin Care Selection
Now that you have this primer for evaluating what you read in reviews, it is time to put the
information to work. Continue to learn and ask questions as you look for your best selection in the
wide variety of skin care products available. Be certain that the products you choose are
made with care and concern for the future of your skin, not only the bottom line of the
manufacturer. I will write more about this in future articles.