The other day I was surfing the net looking for resources relating to WordTracker. WordTracker is, in my opinion, one of the top two market research tools on the net. The problem is that very few people understand how to harness the real power this service provides. Heck, I’m been stuck in their ‘Keyword Universe’ section for hours… until now.

The only resource I could find on harnessing the power of WordTracker was by a man named John Alexander. His book is entitled Quick and Easy Ways to Instantly Mine Pure Gold from WordTracker.

Bingo, based on the name alone, I knew this was the book for me! For only $29.95, I couldn’t go wrong… or could I?

I downloaded the 48 page PDF file and instantly printed it out for my reading pleasure. I finished reading this in a whopping 20 minutes.

Did I learn anything? yes.

BUT, I didn’t feel like I learned ‘Quick and Easy Ways to Instantly Mine Pure Gold from WordTracker’. Instead, I feel like this title would be more appropriate, ‘One Easy Way to get a bit more out of WordTracker, and it has nothing to do with Keyword Universe’.

Ok, so I suck at writing book titles, but you get the point.

I do think the overall message John attempts to get across is valid and needed to be stated in a book. I also think the one technique described is not only cleaver, but VERY useful. With the quality of information given, this book is priced well.

If you’re new to WordTracker, I would recommend becoming more familiar with the service before jumping in and using his technique. As odd as this reads, I think you need to hit a level of confusion that most WordTracker users experience prior to appreciating what this book has to offer.