Payment processing on internet is done through credit cards. To process payment you require an
online merchant account and provide your visitors secure(SSL) line so that the data they provide is
kept safe.
Merchant accounts are special accounts that provide merchants with the ability to accept and
process credit card transactions. In other words, a merchant account handles transferring the funds
from the shopper's credit card to the merchant's bank account.
For a merchant account you have to apply with a processing bank to have a merchant account
dedicated to your business. After you get it you are responsible for it in every way. You would need
have a payment gateway also which would take the information from credit cards of your buyers and
process the transaction and pass information to your bank to complete the transaction. A gateway is
generally not included with the account.
Merchant accounts are quite costly.
An alternative option to accept payment on the net is to use the services of payment processors
that do not require you to have a merchant account and carry out the transactions through their own
merchant account. They are also known as third party processors.More...
A third-party processor allows businesses and individuals to accept credit card payments through
its own merchant account. All you need to do is to apply for an account with the third party
processor which would use its own criteria to decide whether or not you'll be eligible. You do not
deal with the bank at all. Third party processor also provides you the payment gateway interface
which you would use at your site.
When you are just beginning, it is good idea to start with a third party processor(TPP). You can
move on to merchant account later when your business has grown to a good extent.
There is another angle also. You need to put quite a security measures and monitoring to provide
safe transactions for your customers and to check credit card frauds. This requires increased
monetary input. When you work through TPP, this all is their job and they it very efficiently.
There is plethora of TPPs that you can choose from. While some offer free setup, others would ask
you for a setup fee. Transaction fee also vary a great deal. TPPs would take a percentage of every
transaction that you do through them.
Paypal is a well known and trusted TPP. You don't need any set up fee and they charge you only
per transaction. Paypal accepts payment from more than 45 countries.
2Checkout( 2checkout.com) would charge you $49 fee for set up. After that the only charges are
per transaction.
These are the two processors that i use routinely and have no complaints.
Authorize.net, Linkpoint, Plugnpay are some of other widely used processors.
After you have opened your account, you need to create a special link which would take your
customers to the payment processor site with information on money to be transacted and information
about the account (Yours) where it needs to be put in.
Some TPPs would like you to provide info about your product and price at their website beforehand
and then provide you a link with your id and product id included, which you can place as the order
link.
Others like Paypal make you go through a wizard that asks you information and price of the
products and creates a button which you can use as the order button.
That is all. It is that easy.