The relationship between new home builders and real estate agents has always been touchy (to say
the least). So it's no wonder that the new interactive database system offered by
RegisterMyClient.com is being so quickly accepted by leaders in the new home building industry. The
service provides new home builders with access to agents and agents with buyers looking to purchase
new homes in their area today. There's never been an easier or more thorough way to directly market
to the small percentage of a new home builder's target market group with the highest potential to
buy now. And that's exactly what new home builders need: immediate sales.
What is
RegisterMyClient.com Capable of Offering Builders?
Once builders have accessed the RMC
database they have the ability to market directly to the Real Estate public as well as directly to
each of the individual buyers that have been registered. Participating builders have the ability to
send an email and or direct mail piece to an extremely targeted audience and be able use it at no
cost unless it works.
How Should a New Home Builder Start the Process of Getting
Access?
In order to get a username and password to the RMC database builders need to sign
the Registermyclient.com user agreement and submit it to RMC via email or fax. Once the agreement
has been received by RMC builders are contacted by a RMC representative to confirm and issue the
username and password. The reason for this is to verify that the actual user is an Licensed Builder
and not an outside vendor seeking this list for illegitimate purposes. RMC is very careful to ensure
that the database is exclusive to BUILDERS ONLY. Only licensed builders will be given access to the
database.
How do Builders Access the Database?
Builders ready to access
RegisterMyClient should login to www.RMClogin.com (the builder portal) and enter their password
along with their userid. Next they click on "Access the Database." From here you begin...enter in
your search criteria and click submit.
Why Do Builders Still Pay Real Estate Agents?
Every participating agent is required to complete a thorough registration for each client.
The accessibility of the information provided by the agents empowers the new home builders
participating in the program to market in a more effective manner than ever before. In exchange,
builders are required to pay the traditional fee due the agent.
How does the Database
Actually increase Builders' Sales?
The direct access participating builders receive
allows them to alert the buying public of offers, promotions, pricing and availability, etc in a
more efficient way than ever before. Instead of pouring marketing efforts over a wide target market
each month, builders can focus on those who are actually going to purchase right now and get
immediate sales results while decreasing their marketing expense.
Once Builders Access
the Database How do They Market to Both the Real Estate Agents as well as their Buyers?
After accessing the database, builders can market to agents or buyers. When marketing to buyers in
the database, all marketing materials will be received by both the buyer directly and their real
estate agent.
What does it cost Builders To Use the Database?
Accessing the
database is free. Marketing through the database is free. If a sale is generated through the use of
the service, participating builders pay a low fee of $250 at the close of escrow through the chosen
title company.
Can Builders Hire RMC to Create Marketing Pieces to Send to Both Buyers
and REALTORS?
Absolutely! RMC has over 100 talented, industry experienced professionals
that can be hired to produce any marketing project you come up with! RMC also has the added bonus of
being backed by LJW Advertising, the nation's leading new home builder marketing and ad agency. The
LJW specialty is generating traffic resulting in sales with a combination of traditional and
non-traditional advertising mediums: internet, tv, radio, print, etc. RegisterMyClient.com
owns/operates its own production studios and has a history of successfully servicing builders
nationwide.
How much Commission will Participating Builders be Required to Pay the Real
Estate Community?
Participating builders will pay responsible agents the minimum 3%
commission.
How long is the REALTOR Registration good for?
Agents register
their buyers and each registration lasts 30 days from the date the buyer confirms it to validate the
registration. Agents will be reminded of the expiration of registrations and have the opportunity to
renew it prior to expiration. This process ensures that the database is always up to date and always
accurate.
Can Non-Builders Access the RMC Database?
Absolutely now; only
licensed builders are granted access to RMC info.
How do Builders Know Agents Have
Registered their Clients?
Builders can access the system to check on registrations at any
time. They can verify registrations using the buyer's phone number to eliminate the confusion of
duplicate names in the system.
How Much Marketing Can Builders Send through the
Database?
To allow builders the maximum amount of exposure to Buyers and REALTORS RMC
allows 2 emails to be sent per week and 2 direct mail pieces. Builders will have access to the
database 24/7 but will only be able to market to a given buyer or REALTOR 2 times per week.
How Often is the Database Updated?
Daily. Daily updates mean that the info
included in the RMC database is always up to date and always accurate.